| Ub Iwerks (right) with Walt Disney |
Ubbe Iwwerks was born on March 24th, 1901 in Kansas City, Missouri. He first worked at the Union Bank Note Co. in 1914 while attending Northeast High School. After a brief stint at a farm in Arkansas in 1918, Iwwerks returned to Kansas City to work at the Pesmen-Rubin Commercial Art Studio in 1919. There he met Walt Disney, who was also working there. The two got along well, and their talents meshed together great. In fact, it was Iwwerks who chose the name Walt Disney (Walt's real name was Walter.). Walt and Ubbe were laid off after the holidays in 1920, the two decided to found a business of their own, the Iwerks-Disney Studio Commercial Artists (Disney-Iwerks "sounded too much like an eyeglass manufacture" according to D23). However, after only a month, they closed the company to work at the Kansas City Slide Company. There Walt and Ubbe found out about cels. Walt and Ubbe left to found their own company again, Laugh-O-gram Films, in 1922. Some other names from this blog, including Hugh Harman and Rudolf Ising came along too, and the building is currently being restored. While lasting longer than Iwerks-Disney, the studio folded in 1922, and Walt decided to go west to California, with Iwwerks following suit.
Upon reaching Hollywood, Walt convinced Ubbe to shorten his name too, to just Ub Iwerks. In California, Walt founded the Disney Brothers Cartoon Studio with his brother Roy, and Iwerks joined Walt once again. Walt signed a deal with Margret Winkler of M.J. Winkler Productions to distribute his Alice Comedies, and Iwerks would produce the cartoons. After making Alice cartoons for a good few years, Walt and Iwerks decided to create their own character (Alice being heavily inspired by Alice in Wonderland). In 1927, Oswald the Lucky Rabbit, designed by Iwerks, was created for their new series, to be distributed by M.J. Winkler again, now under the control of Winkler's husband Charles Mintz. The series was fairly successful, but in 1928, the Disney studio would lose the rights to Oswald. After the initial run of Oswald cartoons, Walt met with Mintz to discuss the renewal of the series. Walt expected a pay increase to cover costs and because of the popularity of the series, but Mintz actually wanted him to take a pay cut. What Walt didn't know was that Mintz had sent his brother-in-law to Disney's studio to sign deals with the employees so Mintz could take over the series if Walt refused. Walt did not take a paycut, and left without the rights to Oswald, the cartoons he already made, or a distribution deal with Winkler. Additionally, most of his staff left to work on the new Oswald cartoons. Iwerks did not leave however, and he and Walt worked to create a new character to rival Oswald.
Disney, Iwerks and
In 1930, Iwerks left Disney after hearing of an opportunity to found his own studio. This studio would Flip the Frog's original design.
be through Pat Powers, who had already been in a legal battle with Disney. Iwerks did not know Powers was behind this, and said to Roy Disney that if he had known, " he would never have gone into this.” Nevertheless, Walt was distraught by this. The shorts made by Iwerks' studio, Animated Pictures Corporation, would be distributed by MGM, who at that point didn't have any cartoons to offer. The first cartoon series to be made by Iwerks' studio, Flip the Frog, would be released later that year. Flip was relatively similar to Mickey, albeit more risque. (Characters would say "Damn." and the humor was a bit more akin to what was being made on the East Coast at Fleischer) He was not, however, as successful as Mickey. Reviewers complained that the cartoons were the "same old stuff" and that "while expertly produced and set to music, has the same
line-up of stuff as every other cartoon (...) in the
current season’s group." Even after a redesign by Grim Natwick, audiences weren't flipping over Flip. In fact, none of the cartoons produced by Iwerks' studio were very successful, let alone more successful than Disney's cartoons. After financial backers pulled their funding, Animation Pictures Corporation closed in 1936. All of their cartoons have since fallen into the public domain, and can be found on numerous cheap home video releases, with Thunderbean Animation releasing a high quality Blu-Ray of the Flip the Frog cartoons very soon as of the time of this post.
Sources
Mullen, Chris. “Ub Iwerks: Master of Animation and Technology.” The Walt Disney Family Museum, 23 Mar. 2017, https://www.waltdisney.org/blog/ub-iwerks-master-animation-and-technology.
“Ub Iwerks.” D23, The Walt Disney Company, 3 Apr. 2018, https://d23.com/walt-disney-legend/ub-iwerks/.
Foust, Barry. “Biography: Ub Iwerks.” AnimationResources.org - Serving the Online Animation Community, 31 Oct. 2011, https://animationresources.org/biography-ub-iwerks/.
Burnes, Brian. “Iwerks Gave Mouse His Perky Character.” The Kansas City Star, 9 Mar. 1987, pp. 29–34.
Yowp, Don. “He Wasn't Quite Mickey.” Tralfaz, 25 Jan. 2020, https://tralfaz.blogspot.com/2020/01/he-wasnt-quite-mickey.html.
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